Wedding First Dance – The First Dance at Your Wedding With a Great Wedding Band

Most couples have a song that is special to them and it is traditional for the bride and groom to start the wedding evening’s party by dancing to their chosen song (although this is not set in stone!).  Although this is not compulsory, it is a nice way to start the evening as all the wedding guests (including those who have just arrived for the evening) get to see the embarrassed couple gaze lovingly into each others eyes as they smooch around the dance floor to the flash of cameras.  In actual fact it’s not that embarrassing; a good wedding band will let the couple dance alone and then after a minute or so will invite everyone else up to join the bride and groom.  With the dance floor full of smooching couples it is then easy to go straight into a party or dance song and so the evening’s entertainment begins.   

Whether or not the first song if played live by the band or from the original CD will depend on a number of things; does the band already have the song in their set-list?  If not, are they prepared to learn it (assuming they have time)? If they are willing to learn it will they do it justice (a three-piece band that does pubs every weekend may be able to do a version of your special song, but will you be happy with their interpretation as your first dance)?

Ultimately the answer to this question is to talk to the band.  If you can arrange to see them play live you will get a good idea of their abilities based on how they cover the songs they already do.  Good bands always try to learn a couple’s first song if it is not already in their set-list, especially if it is a song that we can be used again. Good bands will also, however, have no hesitation in recommending that the original CD version be played if they thought that they could not learn it in time or not do it justice!  Beware of copyright issues though; bands will have this covered for live performances but if you want to play a CD, speak to the venue first to see if they are covered. You are unlikely to experience a problem with the publisher, but you never know!

 

I can’t think of a worse way to start someone’s special wedding evening than a band playing a very lame version of a song that should have special meaning to the bride and groom.  If you want to do that crazy killer-dance that is so often seen on YouTube, you’ll need a good quality dance band. Please note; the sooner you let the band know what you want then the more chance you have of getting it – don’t be disappointed if you ask the band 2 days before your wedding to learn a specific song only to be told that it is not going to happen! So plan ahead, think about what song both you and your partner would like that first dance to be, then find a good band and speak to them; they will generally have great advice for you.

 

Most of all? Just relax on the night, stare into your partners eyes and get everyone in the room gushing and weeping at the lovely romantic sight of you both dancing for the first time as husband and wife.

Long Lasting Outcomes of Business Gifts

Business gifts are employed by commercial organisations in order to promote their company identity and establish it as a brand name. The motive is not of creating a shallow appeal but a long lasting impact that is persistent in maintaining its presence in the minds of the audience. . Among the numerous promotional item companies that already exist and those that are upcoming, online stores are the place that comes foremost to the mind. They have carved a niche for themselves in the domain of corporate gifts only because their products show the potential of rendering advantageous long lasting outcomes.

Investing in business gifts is extremely beneficial. Unlike the much tested print, electronic and cyber media, purchasing corporate merchandise acts as a one-time expenditure. Once distributed to the intended set of audience, they spread brand awareness to more and more audience groups in a gradual and natural process. The business gifts continue to create brand exposure in the respective business and social network of the first hand recipients. This phenomena rolls over to a wide audience arena and to an extensive geographical periphery. The time till the promotional gifts are extant among the first hand users, they persistently make the brand presence felt among both the existing as well as the prospective clients.

The second long lasting output is that of a well positioned brand image in the memory of the target audience. The business gifts are so crafted that they can be brought into everyday application. The regularity and frequency of usage of these promotional articles repeatedly strikes the visual concentration of the users thereby getting the brand image embedded in the memory of the audience. The resultant effect is that the brand name occupies a major share of their consciousness which leads them to ask for the brand when they go for purchasing similar products.

The third outcome of business gifting is making a loyal set of existing consumers and a wide base of prospective clients. The business gifts act as the source of appreciation to the present consumers for their association with the brand for a long period of time. This would further make them loyal to the brand. On the other hand, the promotional products also motivate the potential clients in initiating a rapport with the brand and thereby gain new audience for the brand. The overall effect is that of a heightened brand prospect in terms of its awareness and sales.

For more information on business gifts, visit online stores.

The Benefits of Non-Profit Branding

To the uninitiated, branding is synonymous to the image of a logo. Yet, branding is much more than a logo. What then, is branding? “Branding is endowing products and services with the power of a brand” (Kotler & Keller, 2015). One can clearly tell from this definition that branding is much more than a logo, a website or a brochure.

In times past, non-profits adopted the concept of branding mainly for fundraising purposes. Today, branding has evolved beyond fundraising purposes and offers the following benefits:

1). Builds Trust

An effective branding strategy that communicates the impact of a non-profits work engenders trust. By sharing its’ activities and progress, people become aware of the role the non-profit plays in its’ community. With the trust earned, a non-profit can easily garner support for its’ causes.

2). Advocacy / Expanded Support Base

Once people become aware of a non-profits’ work, it becomes easier for them to connect with its’ brand. Consequently, they not only become loyal adherents of the non-profit but they also become its’ advocates. This can serve the non-profit in many ways. For instance, success stories shared on a non-profit’s social media page can be re-posted by loyal adherents and shared with their friends. Such activities have the power of expanding a non-profit’s support base since a wider audience is reached through the act of sharing.

3). Increased Funding Opportunities

A strong brand improves the rate of success of a non-profits’ funding endeavors. By creating a positive brand image, it becomes easier to engage favorably with funders and stakeholders alike.

4). Facilitates Partnership Formation

A strong brand makes it easier for a non-profit to forge meaningful partnerships. The ability to collaborate with other organizations enhances a non-profits ability to implement projects that have a wider reach/scope. This in turn creates a favorable perception for the non-profit and influences its’ fund-raising potential.

5). Reflects a Non-Profit’s Identity

According to Nathalie Kylander & Christopher Stone (Spring 2012 Blogpost), a ” brand embodies the identity of the organization, encapsulating its mission, values, and distinctive activities”. In essence, a thoughtfully planned and executed brand image will convey the ideals of a non-profit to its’ constituents and the general public in an effective manner. It will aid in reflecting the unique value proposition of a non-profit while differentiating it from other entities.

Thus, its’ constituents and the general public will be in a position to familiarize themselves with the vision of the non-profit while keeping track of its’ achievements. As a result, the process of nurturing relationships with supporters(such as volunteers) and sympathizers to its’ cause while entrenching its’ position will be greatly improved.

It is essential for a non-profit to develop a compelling and consistent brand since it engenders trust among its’ audience, expands its’ support base, increases its’ funding opportunities, facilitates its’ ability to forge partnerships and reflects its identity.

References:

Kotler & Keller: Marketing Management (2015), American Marketing Association (AMA)

Nathalie Kylander & Christopher Stone (Spring 2012). The Role of Brand in the Non – Profit Sector[Blogpost]. Retrieved from https://ssir.org/articles/entry/the_role_of_brand_in_the_nonprofit_sector#bio-footer

The Art of Branding Yourself

Lately I've been hearing a lot about the idea of ​​branding yourself. I found an article from Investor's Business Daily that talks about the Art of Branding Yourself in Business.

The author, Gary Stern uses David Bach, the author of books like Smart Women Finish Rich and Automatic Millionaire, to illustrate the idea of ​​branding yourself.

Bach did not set out to be the Wells Fargo Investment guru. As a CPA he wanted to teach financial seminaries to women, mainly widows and divorceses. Thus he wrote Smart Women Finish Rich, because his passion was teaching people about money.

Bach says "I wanted to bring my message to millions of people, change their lives by making complicated issues simple and get people to take action. make an impact. "

David Bach had the ability to teach people about money. This is where he felt he could add value to his clients. This was his brand.

Stern quotes Rick Haskins (Author of "Brand Yourself") that "Since Corporate America has exploited many people, attaching a name and a face to a brand is becomg more important."

This is so true is not it? People have no idea who to trust anymore. By branding yourself as an expert and as someone who has truly had their clients best interests at heart, you will become trustworthy in their eyes.

So how does this relate to you and your MLM business?

Here's a fact. For the most part people have a preconceived awareness of what an MLM or direct sales business is. Their mom was in Avon or had a cousin in Amway or something. So if your prospect has seen these people do it, and fail, then what do you have to offer them?

This is where most people begin to start selling their business opportunity. "We're debt free," or "We're ground floor" etc.

In your prospect's mind, he's saying "Who gives? How are you going to help me succeed?"

See, where most people start selling their business opportunity, this is where you should start selling yourself, selling your brand.

"I can help you because …"

"I have your solution …"

This is what Bach did for his clients. He welcomed on his knowledge and showed that he was out to help his client. Bach had their best interest at heart.

The best way to start your brand is by becoming an expert about your business opportunity and your products. Why? Because knowing this will allow your prospect to trust you and, most important, follow you.

Here's the list of strategies that Stern says has worked for Bach:

1. Tap your passion: Identify your own passions and purpose in life.

2. Become skilled at generating publicity: This is getting your name out there. You can easily do this with Google AdWords or using Internet Marketing strategies, like Magnetic Sponsoring.

3. Keep it Simple: Stick to the basics by only focusing on what your client / prospect wants and what they need to do in order to get what they want.

4. Evolve the Brand: Start with a niche then begin to expand into other niches. When you become in expert in say home care, then become an expert in nutrition and service those type of clients.

5. Create Multiple Revenue Streams: What is meant here is create multiple revenue streams to your business. You can do this with affiliate programs. Or you can market your own information product like an ebook or brochure about your business opportunity.

6. Secure Sponsors: Again this refers to affiliate programs such as Magnetic Sponsoring. You can use Dillard's information product as tool to help grow your business and get clients.

7. Know your target audience: This is critical. Your target prospect is not your uncle who's plopped in front of the TV right now. Look for people who are looking for your products or your business opportunity.

These strategies are just a thumbnail sketch of what you can do to enhance your business. Obviously when you go into depth in each of these strategies there is a lot to learn. There are plenty of resources out there to help you grow your business.

A true entrepreneur will do whatever it takes, right?

Remember to add value to your prospects by explaining what you have to offer them.